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Just upgrade the RAM yourself.
Oh wait, you can’t because it’s 2023 and it’s become inexplicably acceptable to solder it to the motherboard.
Not even soldered, it’s part of the CPU/GPU die now.
Ah yes, it’s the SSD that’s soldered.
Just 300 of your English pounds to upgrade from 512GB to 1TB.
Meanwhile, a 2TB drive at PS5 speeds is under £100.
For unupgradable kit, the pricing is grotesque.
Apple has put a lot of effort into (successfully) creating a customer-base that thinks overpriced goods and different colored texts make them in a special club, I’m not surprised that an exec thought this excuse would fly